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MSP Advisory

We help MSPs turn good operations into great businesses.

Stronger recurring revenue. Tighter operations. Real cybersecurity maturity — without adding overhead. Battle-tested guidance from operators who have scaled MSPs from the inside.

Or call (971) 329-9560

What we do

Three levers that move the needle

Revenue

Grow recurring revenue

Value-based flat-rate packaging, service bundle design, sales playbooks, and upsell frameworks — including emerging MIP/AI offerings that raise average client value.

  • 20–50% MRR growth in year one is a realistic target for many MSPs
  • Higher average client value, lower churn
  • Clear path from technical delivery to managed intelligence

Operations

Optimize the engine

RMM/PSA rationalization, automation roadmaps, NOC partner selection, workflow streamlining, and leadership structure that scales without proportional headcount.

  • Leaner ops, faster ticket resolution, clearer SLAs
  • Less tool sprawl, fewer handoffs, less firefighting
  • Capacity freed for growth — not just delivery

Risk

Build cyber maturity

NIST/CIS baselines, HIPAA-aware programs, zero-trust advisory, BCDR planning, and vendor risk — turned into a sales differentiator instead of a cost center.

  • Audit-ready posture without theater
  • Compliance as a competitive edge with regulated clients
  • Risk management that wins larger accounts

Fractional C-Suite

Executive depth without full-time overhead.

Most MSPs do not need another vendor. They need operator-grade leadership on the levers that actually move the P&L — technology strategy, security, and risk. Our fractional C-Suite sits beside the owner and leadership team as executives who have already built and scaled MSPs from the inside. Growth and operations leadership are available alongside the roles below.

vCIO

Technology leadership & GRC

Fractional CIO support for stack strategy, service architecture, and the decisions that keep technology aligned to growth. Our GRC program sits here — governance, risk, and compliance built into how the MSP runs, not bolted on after the fact.

  • Technology roadmap and vendor architecture
  • GRC program design and operating cadence
  • Board- and client-ready technology narrative

vCISO

Security leadership

Fractional CISO support so security maturity is real, owned, and sustainable — not a one-time project that fades after the audit or the next incident.

  • Security program design and prioritization
  • Control frameworks, detection, and response posture
  • Client-facing security narrative that wins deals

vCRO

Risk leadership

Fractional Chief Risk Officer support for enterprise risk, compliance obligations, and the risk narrative regulated and larger clients expect from a serious MSP partner.

  • Enterprise and client risk frameworks
  • Policy, evidence, and audit readiness
  • Risk as a sales and retention advantage

About

Operators first. Advisors second.

Gorilla Tech Advisors is the strategic partner for MSP owners and leaders who are ready to scale faster, operate more efficiently, and build a more profitable, resilient business.

Our team brings over 80 combined years of hands-on MSP leadership and growth experience. We’ve spent decades inside the managed services trenches — not advising from the sidelines, but building, running, and scaling MSPs from the inside out.

Collectively we have driven transformative revenue growth across multiple MSPs, repeatedly taking organizations from under $5 million to $25 million in annual revenue in under 10 years. Those outcomes were repeatable: disciplined strategy, operational excellence, smart service packaging, and relentless focus on client value and retention.

We don’t do day-to-day managed IT support or compete with delivery-focused MSPs. We focus exclusively on empowering MSP leaders to build stronger, more scalable, and more profitable businesses.

The Gorillas

Your fractional C-Suite, in the room.

Principals who have owned the outcomes — not slide decks. vCIO, vCISO, vCRO, growth, operations, and connectivity leadership you can put to work without a full-time executive hire.

Richard Loomis in gorilla costume

Richard Loomis

Managing Partner · Technology & Growth

Karl Kurrle in gorilla costume

Karl Kurrle

Principal · GRC & Compliance

Juliette Young in gorilla costume

Juliette Young

Principal · Operations & Scale

Ted Foster in gorilla costume

Ted Foster

Principal · Voice & Connectivity

Next step

Ready to accelerate your MSP?

Focused exclusively on MSPs — not direct client management. Schedule a no-obligation growth conversation.